The impact of working with Jake has been much more holistic than I had anticipated – because of the conversations we’ve had during our sessions, and the work we’ve done together, my relationship with my self, my body, exercise and food have all fundamentally changed for the better. He is the perfect balance of non-judgmental, patient and compassionate on the one hand with knowledgeable, challenging and motivational on the other – frankly, everything you could want from a PT.

Jake has helped me to develop a strength training habit that now feels second nature. He has a fantastic way of explaining what I’ll be doing, and great coaching and cueing tips. I really appreciate that he asks me what my goals are, and what I want to focus on – not just when I first started training, but constantly.

Jake has through a mixture of persistence and patience, changed my life.  He has pushed me to do more when he thought I would listen, but has also known when I need to prioritise other things.  He has managed to get me to make exercise a non-negotiable and something I look forward to rather than dread.  

Jake is an exceptional personal trainer who has truly transformed my life. From the very first session, his professionalism and commitment to my goals have been inspiring. Jake is more than just a trainer; he’s a motivator who truly believes in me and empowers me to bring out my best self. His ability to tailor a training plan that aligns with my lifestyle, while continuously adjusting based on my progress, is unmatched.

Jake has tailored my programme completely to how I like to train. He often says that my programme is unlike any of his other clients. That is what is so amazing – he has adapted it to suit me, not rolling out a standard programme.

Initially, I struggled with maintaining motivation to visit the gym. However, Jake’s guidance has shifted my mindset, and the gym is now an enjoyable priority.

Jake is professional and reliable — he’s never once cancelled a session at the last minute. He responds promptly to questions and puts real thought into each programme, making sure it’s both effective and enjoyable.

He is incredibly knowledgeable and has educated me in a way that I can understand the benefits of each exercise we undertake as well as giving me structure in my strength & fitness journey. Additionally, he has been creative when adapting my program either for further development or to cater for specific ailments or injuries.

From my very first interaction back in 2023, I knew Jake Sugg from Sugg Fitness was very different from other Personal Trainers I’d worked with. His meticulous attention to detail when constructing my individual training program stood out immediately. He took the time to understand my, goals, current capabilities, and limitations, designing a plan that was not only effective but challenging, adaptable, interesting & fun!

Jake’s knowledge, motivation, and positive energy were so influential in taking someone (me) who was uncomfortable being in the gym (let alone someone carrying out any meaningful workouts) into an assured and committed gym-goer.